Peter Jenkinson

Toyologist Pete Jenkinson regularly writes about toys in national newspapers like The Sun and The Mail. This super-dad has an unmatched passion and dedication for trying and testing the latest, coolest and most interesting offerings from the world of toys.

Trekkies, brace yourselves, Master Replicas figures on pre-order now

Exclusively through MasterReplicas.com. Starting with Spock and Admiral Picard which are available now for pre-order and priced at $25.99 each. There’ll be new figures released every month with the first expected to be delivered in the third quarter of 2025. Heathside Trading have signed a wide-ranging deal with Paramount Consumer …

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Retro-tastic toys – Take a meander down memory lane

Big business this Kidulting thing going on, the numbers from last year are clear and with declining birth rates and an ageing population grown-ups are set to be the battlefield for these evergreen spenders. Theres been news a plenty on some of the ranges on offer specifically catering for these …

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Kicking off Q1 with some top Kidult Kit

It’s a bit “broken record” of us to keep harping on about how the Kidult market (which has ben around forever) is now thrust into the limelight, labelled and defined, toy companies and licensors seeing the incredible cash to be had from grown-ups with money that isn’t isolated to be …

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A masterpiece in its own right – the new LEGO Sunflowers

  Delighted to see this, the Sunflowers set, right up there detail wise to the Stary Starry Night set. reated in close collaboration with the Van Gogh Museum in Amsterdam, the brick-built painting captures the iconic brushstrokes of Van Gogh’s masterpiece. A 2615-piece sets you up to learn more about …

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It all starts here – Toy Fair 2025

We could wax lyrical about these coming weeks, our enthusiasm for the start of Toy Fair season is palpable – It all kicks off at Olympia in London this week and then to Nuremberg we go. We’ve read some superb insights into what might drive toy sales, read that HERE …

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LEGO Technic Oracle Red Bull Racing RB20 – More F1

The LEGO announcement that it had entered into a deal with F1 last year has already given us more F1 stuff than we can shake a (gear) stick at. Huge launch in Vegas recently for a range of smaller builds here is the 18+, 1,639 piece set, impressive enough and …

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Battle of the Bakes – Greggs teams with Top Trumps

A Greggs Top Trump deck with 30 cards with menu items scored across five categories Fame Mouthfuls Socials Score Flake Factor Top Trumps Rating The iconic Sausage Roll has been crowned the Top Trump, with a perfect score of 100 Only 10,000 of the limited edition packs will be available, …

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The Kidults – Results are in, winners declared and a few entries achieve “Approved” status

The inaugural Kidult Awards have concluded after an overwhelming response to this unprecedented event which saw almost 100 entries play out for recognition in 11 categories. The celebrity judging panel had to call in assistance to ensure everything was put thoroughly to the test and ensure the inaugural allocation of …

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The Entertainer did a decent Xmas advert, follows up with a bit of research into “kid speak”

Worry not GenZ we aren’t about to spill the beans on your speak, we people of a certain age sound simply ridiculous when we even try and use the words Rizz, Slay, Sigma and Lit in any kind of conversation and, well, we don’t even do it for fun anymore …

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LEGO does some research – Parents prioritise Kids Xmas lists over their own*

*shocker eh? No, but seriously, beyond the headline that an impressive 97% of parents prioritise Kids Xmas lists over their own is that it is the age of 17 when lists start to get boring, no, still we await the revelations. LEGO and their research also found that half of …

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