Tag Archives: mattel

Hats off to the media machine at Mattel for the coverage they secured right across the UK press yesterday online and seeping into print today. From regional radio stations across the land to a piece on Radio 5 Live which turned it into an hour long call in on “How …

And they are, Mattel have the pop princess idolised ahead of International Women’s day, tomorrow, 8th March, dressed up in her now near signature red number. Marvellous stuff, form an orderly queue.  

Human Mobile Devices, Europe’s smartphone manufacturer has teamed up with Mattel to bring us this, the Barbie Flip Phone , set to arrive this Summer. We hadn’t envisioned this bit of merch at all but, Mobile World Congress in Barcelona is where the two companies have wheeled out the latest …

Recent data from those in the know and the fodder on offer at recent Toy Fair’s suggest that not only does the Kidult market have 25% of toy sales in the UK 9a little less on the continent) but that, with major manufacturers sitting up and paying attention it is …

  Slip into your pink shoes and be ready to do do anything. The inevitable Barbie Monopoly has arrived, and, it isn’t too bad. Six Barbie-inspired tokens in signature pink and you get to travel the board and buy locations in the Barbie dream world – and eventually build your own DreamHouse! …

As Mattel continue to strive towards a complete range of dolls kids can directly relate to the iconic Barbie brand has unveiled a new doll in its collection that represents children with Down Syndrome. The new Barbie with Down Syndrome has been widely praised by disability rights advocates, who see …

Press its finger for a soft red glow, and to hear iconic movie phrases which of course include “E.T. Phone Home.” Jan Jauregui, manager of product design at Mattel says, “We went through dozens of sketches and stylisations because we wanted to make sure that we captured E.T.’s sweet, child-like …

This range of diverse Barbie fashionista dolls are about to arrive in the UK (Thursday 18th) and we’re thinking of camping up overnight to snag them fist. We have a Barbie doll with behind-the-ear hearing aid, Ken doll with vitiligo, a new Fashionista doll with prosthetic leg and a wheelchair …

Of course you do, Mattel know it too, this infamous scene from the first Jurassic adventure features the uptight lawyer Gennaro – Grab yours HERE, it went on release just now. In full, the scene, from the folks at Jurassic Park Wiki : “Gennaro starts reciting the ‘Hail Mary’ prayer …

It is 40 years since Steve Wonder wrote this for Ken’s 20th – Today the youthful looking turns 60, he hasn’t aged a day. Plastic surgery is a wonderful thing, that and being Barbies boyfriend appear good for the complexion. Anyways, we were privileged to be asked to tell the …