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No Barbie or Ken – Mattels new Creatable dolls redefine the gender line

Kids can create their own customisable characters again and again with the Creatable World Deluxe Character Kit Creatable World is the perfect purchase for imaginative kids as they can create their very own looks. Each one of the £35(ish) sets includes a doll, a wig to transform the hairstyle and …

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Bullish news from Barbie and Co

A 60 year old doll brand the Hot Wheels franchise gave Mattel some better than expected earnings announced earlier – revenue fell less than some feared over Xmas and with some tough cost cutting efforts underway the toy makers overall earnings were pretty upbeat and saw the stocks climb up …

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