Tag Archives: kids

LEGO and Universal embrace the power of music

   Exclusive global partnership encourages the world to be more playful with an innovative music initiative, combining passion for music with the iconic LEGO System in Play. The LEGO Group today announced an exclusive global partnership with Universal Music Group (UMG), the world’s leading music-based entertainment company, that will …

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Blow, Race, Win – Puff Ball toys may take your breath away

Puff. Could relate to drugs, pastry, breath or a tragic magic dragon… So when I recently got a voicemail from Toyologist Pete Jenkinson asking if I’d tried “The puff thing” he’d sent me, I had reason to pause. Turns out that Pete was referring to a Drumond Park product with …

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Can you have too many toys?

toys

We all knew it but now that the University of Toledo has published it as a research document perhaps we’ll pay more attention – Kids have too many toys. Controversial stuff from the Toyology team to agree with such banter? Well no, we’re proponents of promoting the non-plastic tat that …

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