Panini bring Web3 world expertise to Toikido IP

Toikido and their Bad Egg Co have teamed up with Panini America to launch physical trading cards. The sticker people Panini bring along their know how into the world of Web3 with a combination of both physical and digital collectibles, a partnership showing how both outfits are evolving the collectible market.

Panini America and Toikido are setting the next step here for this move into a new era of trading cards where physical and digital traverse.

Darran Garnham, CEO of Toikido, said: “By hatching our characters into physical trading cards, we’re pushing the boundaries of what fans can expect from the Bad Egg universe. This partnership marks a significant step in our journey to merge physical and digital realms, offering something truly unique to our global community.”

Mark Warsop, CEO of Panini America, added: “Partnering with Toikido on the Bad Egg Co. trading cards is an exciting new chapter for Panini. We’re cracking open a new era of collectibles that embrace the innovative spirit of Bad Egg Co., creating experiences that resonate with fans in fresh and unexpected ways.

“We have been looking for unique and compelling IP in the entertainment/pop culture space and Bad Egg Co. delivers on that with its unique storylines and characters. This collaboration underscores Panini’s commitment to blending tradition with cutting-edge innovation.”

Check out the Bad Eggs trading cards on the Panini Instant platform at www.paniniamerica.net and get more info via BadEggCo.com or on their socials @BadEggCompany

About Peter Jenkinson

Toyologist Pete Jenkinson regularly writes about toys in national newspapers like The Sun and The Mail. This super-dad has an unmatched passion and dedication for trying and testing the latest, coolest and most interesting offerings from the world of toys.

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