News

In the year that the Danish brick builder celebrates six decades of the modular masterpiece they’ve given one of our top London LEGO spots a makeover. Their own flagship spot in Leicester Square is certainly worth a visit with its oversize builds but the Hamley’s experience is, well, more intimate …

  Flinging monster characters across a room is one thing we’re fans of. With Whacky shots you can do that in a more focused way also, pick teams, launch against targets, use the cards to trade and play.   Set up a challenge with another fan of this “monster flying trading …

Hasbro’s iconic Action Man gathers his troupe in this new MoneySuperMarket.com ad campaign, a one-minute advert where the classic British hero saves money and celebrates the feeling by dancing across the desert – As you do. The track is Cece Peniston’s Finally, be ready for inspiration to throw some shapes yourself …

Back in 2015 the Danish outfit committed over $150mn to research aiming to ensure that all LEGO products were created from fully sustainable sources by 2030. Well, they’ve announced a significant step towards that today announcing their bushes, leaves and trees are going green in 2018, created with plastic sourced from …

With regal wedding fever everywhere Playmobil have launched an entire range including a Bridal Shop, Wedding Limo, Wedding Reception, Wedding Ceremony and Flower Children and Photographer sets. Relive those special moments with your own risqué best-mans speech role play and bad dad dancing as well as late arrival of the …

Admittedly we haven’t seen a paper version of the tenner for a while with the new pesky polymer ones blighting our wallets (but surviving several wash-cycles) for weeks. We’ve found some spanking good deals of toys under a tenner for today from The Entertainer to spend any old notes you …

Sad new indeed that Toys R Us finally went into administration today. Unable to pay the HMRC a £15mn VAT bill and failing to find a buyer willing to stump it up for them in time (and about £100mn more) the lights are about to go out at the rather …

Charge the Zeo crystals and prepare to shift it into turbo as Saban’s Power Rangers switches gear. In what is probably the most shocking news to come out of New York Toy Fair 2018, Saban has parted ways with long time partner Bandai in favour of the Transformers power-house Hasbro. …

This year’s U.S. Toy Industry Awards have been announced by NPD, the data collecting agency that tells the world what’s hot and, by default what is not. From our roving reporter over at New York Toy Fair who admints to perhaps having one too many at the awards here is …

The Danish brick outfit are a tad shy of Toy Fairs these days, we didn’t see them in London and it was all undercover in Nuremberg (the words biggest gathering of toy trade people) so they’re unveiling all their new 2018 wares at New York Toy fair this week. We’ve …