News

Deadpool Interactive head is dead good

Alright, before you get too excited, this thing is over £90 – WE think it is worth that but didn’t want you to get to the end and be gutted as you’ve spent all your hard-earned on LEGO and R/C cars already this week. So, Hasbro call it the Marvel Legends …

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Barbies boyfriend is having a birthday bash

It is 40 years since Steve Wonder wrote this for Ken’s 20th – Today the youthful looking turns 60, he hasn’t aged a day. Plastic surgery is a wonderful thing, that and being Barbies boyfriend appear good for the complexion. Anyways, we were privileged to be asked to tell the …

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We’re celebrating Outdoor play – you in?

The Outdoor toy category had a blinder in 2020 contributing double digit growth in its category and helping the very healthy UK toy market to a bumper year. Now, we’ll not rattle on about the benefits of outdoor play, we love a console game, Nintendo Switch head-to-head battle, yes please. …

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What a week that was – bring it on again anytime.

We’ve had fun this past week, plenty of it, we celebrated Mr Benn with the Daily Mirror, happy 50th to the legendary bowler hat adventurer. Then we got stuck in across all kinds of media around the actual non-story about Mr Potato Heads re-branding – slow news week or media …

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Dog gone good stacking game for canine fans

Yup, slow news day for us at Toyology Towers. This is called Dogsaster, its cheap and very cheerful. Jenga-esque with 15 puppies to precariously place atop each other – Course you want one, THIS way please.

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Helium voice toys aren’t big but quite clever

Here’s a trio of desktop distractions, each a tenner, something to pop in the drawer and have to hand when you need a quick fun fix after a challenging Zoom or other deflating incident. Pat them for a squeak, blow into their nose and hear them inflate (go too far …

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NETFLIX heading down under

Toikido is the master toy partner for Netflix’s new animated film Back to the Outback which makes its global debut in Autumn 2021 – Toikido are set to be sending toys, action figures and plush products right across planet earth. Tired of being locked in a reptile house where humans …

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ATARI founder launches new game: Star Audition

Nolan Bushnell, yes the legend, invites you to get involved in the First Act-it-out Party Game enhanced By Amazon Alexa And Google Home –  Virsix Games are turning game creation on its head, crowdsourcing content for STAR AUDITION – Created by Nolan Bushnell (founder of Atari and Chuck E. Cheese), …

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Marble Mania

The chap behind Big Brother has a show airing in Amsterdam all about marbles, creating runs and such, a competitive pursuit, prize money on offer, the lot. Sounds like they’re bringing it to the UK, well, LEGO Masters did well, The toys that Mades us on Netflix was a winner …

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Toy-tastic news – Hasbro and Uber with half-term treats.

Uber Eats and Hasbro are launching a free toy store this week, it opens on the 17th and stays so until the 20th. There’s a poll, of course there is, some findings from it are almost three quarters (70%) of parents admit they are feeling overwhelmed as they juggle work …

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